My informant is a USC student and member of a sorority at the University. She is bi-racial of black and Caucasian ancestry.
“Usually towards the end of the school year there are these things called pinnings, and it happens when a senior guy in a fraternity and a senior girl in a sorority have a ceremony of the guy “pinning” the girl—with a pin—which signifies their love being bigger than his brotherhood with his fraternity, as he sticks his pin on her chest over her heart.”
Analysis: This ceremony is one that only takes place within Greek life, and as such the tradition is passed down verbally and visually within the Greek community. My informant wasn’t aware of the ceremony until she joined a sorority and witnessed it happen to one of her friends. The pinning ceremony is one that reflects a declaration of love and devotion for a boy for a girl, which is incredibly significant within male greek life as a guy’s fraternal “brothers” are (up until that point) the most important people in his life. A more Freudian explanation for the ceremony may be a means of the boy making it known to everyone that he is engaging in sexual intercourse with the girl of his choice, by sticking his “pin” onto her.