The 901 Bar & Grill is USC’s sole college bar.  It is located just a few blocks away from USC and is filled with USC students almost every night of the week.  The 9-0 is known for letting underage students into the bar if their fake ID’s remotely resembled them.  However, recently the bouncers at the 9-0 have not allowed entry to students under the age of 21.

In February 2015, the 9-0 was bought by a developer.  According to my informant, the company was apparently created in November 2014 and is called something like “Trojan Fig.”  It has had no business prior to buying the 9-0 for $15 million.  There is a theory floating around the Greek community at USC that USC made this company to buy out the 9-0 so students would not know that USC or Nikias was buying it out.  Believers consider it to be a part of the University Village reconstruction project at USC.  My informant thinks USC is “trying to buy out the last safe-haven” for underage drinkers.

This theory is backed by the recent strictness employed by the 9-0’s bouncers.  Members of USC’s Greek community may also readily believe this rumor because of the implementation of more University regulations on fraternity parties.  This rumor and its acceptance suggests that some students at USC are disappointed with the USC Administration because they are putting restrictions around ways in which USC students can party.