“So I used to play basketball and when I played well I’d mark my socks, so if I played well I’d always wear the right sock on the right foot until I played bad and then I’d switch them up.”
I think this is a good example of contagious magic. According to my informant, the thinking behind this is that if he plays well with a certain sock configuration, the socks must either be causing the good performance or they must soak up some of the “mojo” of the good game and will lead to good games in the future. However, once he starts playing poorly, it’s obvious that the sock configuration has lost its magic and needs to be reconfigured. This is a way for him to relieve pressure from himself and stay calm in stressful games. If he does well, he will continue to do well thanks to his lucky socks. If he does poorly, it is not because his game is bad, but because his socks are no longer good luck socks and simply need to be changed. By rationalizing his basketball performance like this, my informant is able to stay cool and confident under pressure. Furthermore, the belief is that luck can be recycled, as long as he finds the proper order for his socks.